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A comparative study of dedicated platforms vs social media platforms for recruiting crowdsourcing pa

Research / Pillars & Groups / Communications & Artificial Intelligence / TAG / Internships / A comparative study of dedicated platforms vs social media platforms for recruiting crowdsourcing pa
17 January. 2021
The goal of the internship is to compare the performance of crowdsourcing platforms and social media platforms in recruiting participants for online studies. In particular, it will compare the two methods of recruiting participants in terms of bias and quality. Crowdsourcing platforms have the ability to offer access to a large and diverse set of participants, according to their claims, aiding the requester of a crowdsourcing study to find participants fast and efficiently. On the other hand recruiting participants through social media can provide larger transparency and better control of the sample of participants. This internship will particularly look at the competitive advantage that recruiting participants through social media might have against crowdsourcing platforms in the collection of emotions. During the internship, a crowdsourcing study will be developed to fulfill the goal above and the effectiveness of the two crowdsourcing methods will be tested by running the study on a crowdsourcing platform and a social media platform.  
Required Skills

Knowledge of Python or R and statistical concepts.  

Familiarity with crowdsourcing platforms.  

Skills Level
Intermediate
Objectives
Identify and implement a crowdsourcing study in line with the goals of the project. Establish the effectiveness of the two crowdsourcing methods in terms of quality and bias, through data collection and analysis. Presentation of sufficient evidence on the superiority of one or the other approach for the crowdsourcing study considered.   

Expected deliverables: 

By the end of the internship the following deliverables\milestones are expected to be delivered:  

  • Brief literature review 

  • Design and implementation of the crowdsourcing study 

  • Data collection and analysis of the results.  

  • Dissemination of the results.